📋 SEQUENCE OVERVIEW

Total Steps: 6 (adaptable to 3-4 for C-level, 5-6 for mid-level)

Timeline: 14-16 days

Conversion Goal: Book discovery call / Get feedback / Start conversation

🎯 STEP 1: CONNECTION REQUEST

Timing: Day 0

Character Limit: 300 max

Option A: Blank Connection Request

(Highest accept rate for busy executives)

Option B: Relevance Hook

`[FIRSTNAME], been connecting with [JOB_TITLE]s in [INDUSTRY]. 
Noticed [SPECIFIC_OBSERVATION_ABOUT_THEIR_WORK]. Would value 
having you in my network.`

Option C: Problem-Aware Hook

`[FIRSTNAME] - helping [TARGET_AUDIENCE] solve [CORE_PROBLEM]. 
Saw your work at [COMPANY] and thought we should connect.`

✏️ Customization Tips:

• For C-level: Use blank or ultra-short (under 100 chars)
• For mid-level: Add specific observation about their content/work
• Avoid: Sales language, "I can help you," lengthy explanations
• Use ONE hook only - don't try multiple angles