If your close rate is spiraling down, it’s concerning because of two major reasons:

1. You don’t know how to close,
2. You’re not replying fast enough

You have a 15-min window to book a call with them, and this is how you do it.

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Use AI.

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Why?

People don’t reply to you because of one of these reasons:

• Busy schedules and competing priorities
• Message got lost in their inbox
• Your initial message didn't provide enough value or clarity
• The timing wasn't right
• They want you to try harder

So, what can you do?

Follow-up on time.

Here’s our 2-3-2 follow-up strategy.

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First Follow-Up: Send 2 days after the initial message.

Second Follow-Up: Send 3 days after the first follow-up.

Final Follow-Up: Send 2 days after the second follow-up.

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Here’s how it works:

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• First Follow-Up (2 days later)

• Second Follow-Up (3 days later)

• Final Follow-Up (2 days later) </aside>

Why the 2-3-2 Follow-Up Strategy Works

1. Perfect pacing: Quick enough to stay relevant without overwhelming prospects