Why 97% of LinkedIn Outreach Fails

Most people think LinkedIn prospecting fails because of:

• ❌ Bad templates
• ❌ Wrong targeting
• ❌ Poor timing

But the real problem? Human limitations in a machine-driven world.

Let’s first understand the math:

• Average sales rep sends 50 messages/day
• Manages 200+ conversations simultaneously
• Follows up inconsistently (studies show 80% never follow up past message 3)
• Loses context between conversations
• Burns out after 2-3 months of manual prospecting

Now, the money and time invested:

• $50,000+ salary for a junior SDR